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When you’re scrolling through homes online, it’s easy to get distracted by beautiful kitchens, perfectly staged living rooms, and catchy listing descriptions. However, experienced buyers know that listing photos can reveal much more t...
Online listings are often the first step in the homebuying process, and photos can shape a buyer’s impression within seconds. While professional photography can highlight a home’s best features, it can also reveal important details ab...
A listing for a fire-ravaged mobile home park in Pacific Palisades has former residents and local politicians riled up.A marketing brochure for the 173-unit Pacific Palisades Bowl Mobile Estates describes it as a “blank canvas for redevelopme...
Why this article is important: Antitrust has long been an issue in real estate. When new players attempt to innovate in the industry, it’s often too easy for old-school players to maintain their stranglehold on their access to information and...
According to the email obtained by HousingWire, MRED stated that based on Zillow’s policy, “certain PLN listings [may] not be displayed on Zillow’s property search websites.”
“MRED has made it clear to Zillow that selectively excl...
Key takeaways
A net listing can pose serious conflicts of interest, as agents may prioritize personal profit over the seller’s best outcome.
They’re illegal in most states, with only a few like California, Texas, and Florida permitti...
A listing agreement is one of the first and most important documents you’ll encounter when selling your home. It’s a legally binding contract between the property owner (seller) and a real estate broker (and their agent) that authoriz...
Expired listing scripts offer structure and help build rapport quickly. Think of it this way: sellers with expireds are probably frustrated and unsure of their next move, and need someone with a clear plan to get their property sold. ...